So what do you get when you have a workforce full of talented women who finally understand that what they want is to work differently, a substantial percentage of men who are starting to see they’d like the same thing, a much-in-demand younger generation that won’t be tied down, a looming talent shortage, and, most […]

If we’re increasingly frustrated by the sixty-hour office week, the next generation has no interest in it at all. When it comes to demanding freedom from the office grind, these guys are the power players. Because while we’ve learned it the hard way and are still racked with guilt about our choices, the younger generations […]

Even without your iPod you can hear echoes ofBob Dylan around every watercooler these days. The hot currency in office boast­ing sessions is quickly moving from the number of power breakfasts under your belt to the number of school plays you’ve managed to make. Women may be driving this workplace revo­lution, but make no mistake, […]

Look—having been shoehorned into an inhospitable, male — created work environment for all these years, it should be no surprise that our attitude toward work is so conflicted. But the real headline isn’t that women are quitting in droves, as was the big news ten years ago. It’s how much we’re modifying our pro­fessional goals […]

So what were we thinking years ago, as we were drawn, lockstep, into those masculine, career-driven ranks? What made us defy our genes and bend our natural wills to the unnatural corporate structure? Certainly after centuries without power we were after status and achievement, not to mention the ability to make a dif­ference and make […]

French feminist Simone de Beauvoir could have really used the help of a few brain scans. “One is not born, but rather one be­comes a woman,” she valiantly postulated in 1949.24 She thought she was defending her sex by asserting that our more masculine side was forced out of us by societal forces. She was […]

і ight about now, juiced up on all of that power you didn’t know you had, you probably feel like grabbing your bayonet and heading for the boardroom. Some of you may want to seize— finally— that CEO’s chair, or grab other ruling positions. Most of us, though, are after something even more elusive—freedom, time, […]

The beauty of Womenomics is that it is not just an academic business trend. Far from it. The wave we are describing has a direct impact on your life. If, like us, you love work but love life too and want to find time for both, then the power of pink profits is the foundation […]

When we started writing this book, women friends and col­leagues would say nervously, as they watched Wall Street strug­gle to stay afloat, “Wow, that’s great news about our clout in the business world, but what happens in a recession? Doesn’t that mean we all have to go back to keeping our noses to the grind­stone […]

If all of this good news isn’t enough to get your empowerment juices flowing, the Womenomics of demographics should do the trick. In the short term the U. S. economy may be experiencing a downturn, but it’s the long term that has most employers wide­eyed. We are facing a talent shortage unlike anything in history. […]